ROI Calculator · Database Reactivation

How Much Dormant Revenue
Are You Sitting On?

Enter your dormant customer count and average value. We'll show you exactly how much revenue is sitting in your database — and what a Database Reactivation campaign could recover.

1. Your Database

Past customers, old quotes, no-shows, ghosted leads — anyone in your records who hasn't bought recently

Average revenue from one customer (one-time sale or lifetime value)

Industry standard is 15-25%. We default to 15% (conservative).

% of reactivated leads that become paying customers. 40% is typical.

Why Database Reactivation Works: Past customers already know your brand. They're 6-7× more likely to convert than cold leads. You already spent money acquiring them — reactivation is recovering investment, not buying new pipeline.

2. Your Recovery Potential

Dormant Database
500
Reactivated Leads
75
New Customers
30
Recovered Revenue
$15,000

How We Calculated This

    YOUR ROI
    Recovered revenue ÷ $1,997 campaign cost
    7.5×
    Net gain: $13,003

    ROI above reflects setup investment vs. recovered revenue. Database Reactivation also includes $147/mo maintenance to keep your infrastructure active for ongoing campaigns and reporting.

    📧 Get Your Full Recovery Analysis

    We'll email you a detailed PDF breaking down your recovery potential and recommended campaign approach — based on the numbers you entered above.

    📞 Talk to Us Now

    Book a 30-minute call. We'll walk through your numbers, look at your database, and confirm Database Reactivation makes sense before you commit to anything.

    Or call (864) 351-5582

    🤖
    See Your AI in Action
    Personalized demo · No commitment